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New Way Modern Marketing

New Perspective Of Marketing In Digital Era For Effective Marketing in Digital Age

Amaury Capdeville Chapuzet, Suryaning Bawono

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Janega Press img Link Publisher

Sozialwissenschaften, Recht, Wirtschaft / Wirtschaft

Beschreibung

This book discusses strategy and understanding of marketing, marketing communications, and digital marketing. In understanding marketing in today's digital era, it is only natural that the marketing of a business can utilize the internet as a marketing medium. Not only promotional media but marketing as a whole, including maintaining and caring for consumer loyalty. So this book discusses 3 things about the substance of marketing in the digital era, namely:
1. Marketing
2. Digital Marketing
3. Marketing Communication
This book teaches how to understand marketing in a true sense not just to increase sales but how to develop loyalty and build a massive and widespread positioning of a product or business using the internet.

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Amaury Capdeville Chapuzet

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