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FutureHotel - Token Economy.

A Report by Fraunhofer IAO from the FutureHotel Research Project. Use Potential of Non-Fungible Tokens for Hotel Business.

Frederic Schubert, Vanessa Borkmann, Philipp Ciziroglou, et al.

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Fraunhofer Verlag img Link Publisher

Sozialwissenschaften, Recht, Wirtschaft / Management

Beschreibung

This report discusses the functionality and potential of Non-Fungible Tokens for various sectors in the context of token economy, crypto, blockchain and the Metaverse. It is intended to clarify for which purposes the characteristics of Non-Fungible Tokens can be profited from and which developments can be expected in the future due to the NFT technology. The presented research insights are a result of the FutureHotel Innovation Network under the leadership of Fraunhofer IAO.
The report covers the following topics:
- Envisioning NFTs in a token economy
- Introduction into Non-Fungible Tokens
- Explaining NFT in the context of blockchain, web3, highlighting controversies, sustainability and trends
- NFT use cases
- NFT applications in different business segments
- NFT applications in a FutureHotel
- Overview of relevant studies and books
Readers should be able to draw concrete conclusions for themselves and their companies with immediate relevance for action. They should also be slowly introduced to this complex topic which will undoubtedly become increasingly important in the upcoming years.

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Schlagwörter

NFT (Non-Fungible Token), Business, Technology, Hotel, Innovation, hotel general managers, blockchain and NFT developers, business intelligence specialists, recruitment and HRprofessionals, sales and marketing managers, business analysts, students, hotel operators, associations, Token Economy