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Uncommon Sense, Common Nonsense

Name: Uncommon Sense, Common Nonsense
Author: Jules Goddard, Tony Eccles

Why some organisations consistently outperform others

Jules Goddard, Tony Eccles

EPUB

ca. 11,99 €

Amazon iTunes Thalia.de Hugendubel Bücher.de ebook.de kobo Osiander Google Books Barnes&Noble bol.com Legimi yourbook.shop Kulturkaufhaus ebooks-center.de
* Affiliatelinks/Werbelinks

Profile

Sozialwissenschaften, Recht, Wirtschaft / Wirtschaft

Beschreibung

This is a book for managers who know that their organisations are stuck in a mindset that thrives on fashionable business theories that are no more than folk wisdom, and whose so-called strategies that are little more than banal wish lists.

It puts forward the notion that the application of uncommon sense - thinking or acting differently from other organisations in a way that makes unusual sense - is the secret to competitive success. For those who want to succeed and stand out from the herd this book is a beacon of uncommon sense and a timely antidote to managerial humbug.

Rezensionen

This ground-breaking book s a joy to read

Investing in new ideas is more fruitful than investing in market research. Goddard and Eccles understand this, pinpointing that an openness to making mistakes is often a better route to success than the goal of making money

Provocative, insightful, innovative and contrarian - with truths on every page

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