The Customer Centricity Ebook Collection (3 Books)
Sarah E. Toms, Michael Ross, Peter Fader, et al.
University of Pennsylvania Press, Inc. 
Sozialwissenschaften, Recht, Wirtschaft / Wirtschaft
Beschreibung
Available for the First Time—Three Books in One!
The Customer Centricity Ebook Collection is a must-have for any business leader looking to understand and implement customer-centric strategies. This collection includes three essential books by renowned experts Peter Fader, Bruce Hardie, Michael Ross, and Sarah Toms, all of whom are leaders in the field of customer centricity.
The collection includes three books in a single volume:
> Customer Centricity, by Peter Fader
> The Customer Centricity Playbook, by Peter Fader and Sarah Toms
> The Customer-Base Audit, by Peter Fader, Bruce Hardie, and Michael Ross
The Customer Centricity Ebook Collection offers a comprehensive guide to understanding, implementing, and measuring the impact of customer-centric strategies.
Kundenbewertungen
customer journey, how to improve customer experience, customer based marketing, customer loyalty, customer satisfaction, Consumer behavior, customer-centric culture, customer lifetime value, Customer Driven Marketing Strategy, analytics, data science, consumer base