Leseprobe
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Design Thinking for Business Growth
Michael Lewrick
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Sozialwissenschaften, Recht, Wirtschaft / Management
Beschreibung
Reinvigorate your innovation approach with business ecosystems In a business ecosystem, different companies collaborate along and across previously sacrosanct industry barriers, encouraging innovation and the development of groundbreaking new products and services. Design Thinking for Business Growth delivers an eye-opening, fresh approach to designing and scaling business models and ecosystems. In this book, Michael Lewrick delivers a comprehensive procedural model for the design, development, and implementation of business ecosystems. He also presents the most critical design methods and tools you'll need to make your own ecosystem a success. * Fleshed out case studies and examples of companies with successful business ecosystem initiatives * A mindset for business growth, including the use of "design lenses" and the exploitation of momentum and speed to facilitate innovation * Practical exercises to better understand and implement the ideas discussed in the book Perfect for founders, managers, and executives in industries of all types, Design Thinking for Business Growth also belongs in the libraries of product managers, department heads, and non-profit professionals who wish to better understand how to develop new and innovative ideas that lead to company growth and success. With a topical view of the design paradigm, Design Thinking for Business Growth complements the international bestsellers The Design Thinking Playbook and The Design Thinking Toolbox. If you are ready to apply a new design thinking mindset for remarkable business growth, Design Thinking for Business Growth is your ultimate tool for success.
Rezensionen
"Michael Lewrick is a thought leader who has concerned himself entirely with the development of the design paradigm. Design Thinking for Business Growth hits the zeitgeist and is the best definition of business ecosystem design I have read so far."
"Many people have talked about the design of business ecosystems, but there has not been an impressive approach until now."
"Design Thinking for Business Growth not only aids in a better understanding of business ecosystem design - the visualization is simply top-notch."
Kundenbewertungen
Business & Management, Strategic Management, Wirtschaft, Innovation, Wirtschaft u. Management, Strategisches Management, Wachstum