Knowledge@Wharton
Eric Clemons, Mukul Pandya, Robert E. Mittelstaedt, et al.
Sozialwissenschaften, Recht, Wirtschaft / Betriebswirtschaft
Beschreibung
Offers a new way of looking at the perplexing circumstancessurrounding business today. Knowledge@Wharton on Building Corporate Value examines thefinancial and strategic approaches for bringing companies back fromthe bleeding edge. Through a combination of research, WhartonExecutive Education programs and events, and company cases andinterviews with industry leaders, this book delivers epiphanies formanagers who have lost their way in the e-craze. The authorsprovide a framework for applying more robust and rigorousapproaches to financing, outsourcing, R&D, companyinfrastructure, and customer relationship management.
Kundenbewertungen
Business & Management, Wirtschaft u. Management, Management, Unternehmenstechnologie, Business Technology, Electronic Commerce, Unternehmenswert, Finanz- u. Anlagewesen, Finance & Investments, Finance & Investments Special Topics, Spezialthemen Finanz- u. Anlagewesen