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Globesity, Food Marketing and Family Lifestyles

Stephen Kline

PDF
ca. 53,49

Palgrave Macmillan UK img Link Publisher

Sozialwissenschaften, Recht, Wirtschaft / Sonstiges

Beschreibung

This book examines the public controversies surrounding lifestyle risks in the consumer society. Comparing news coverage of the 'globesity' pandemic in Britain and the USA, it illustrates the way moral panic brought children's food marketing to the centre of the policy debates about consumer lifestyles.

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Schlagwörter

marketing, children, USA, media research, communication, Advertising, society, Moral, Framing