Leseprobe
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Mastering Business Social Media Marketing in Theory & Practice
Neil Hoechlin
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Sozialwissenschaften, Recht, Wirtschaft / Wirtschaft
Beschreibung
"When Individuals and Businesses Want to Dominate Social Media, This is the Book They Read..."
(Includes $89 worth of BONUS Social Marketing Courses)
While social media may have changed the way people communicate all over the world, it has also revolutionized marketing of products and services. Armed with the latest technology, using the right social media channels and adopting and implementing the right strategies will help you market your products and services like never before!
If you've always wanted to promote your business on social media for a while, yet haven’t taken the step due to the complex marketing strategies that thismedium involves, then this book will help you take that first, but most important step.
Clear all your doubts, understand the concept and plunge into the world of social media marketing, armed with this book,
to see your business grow in leaps and bounds in the coming future.
Features of this book:
Its all about doing social media marketing the right way.
Reader-friendly:
The simple sentences and to-the-point approach makes the book a rather easy one to read and understand for almost anybody. It is not a very lengthy book either. So you will be saving quite a lot of time and using it effectively to carry out your marketing efforts (and succeeding) on social media.
Categorically impressive: Readers can read the different sections of the book if they feel that they are weak in one specific area. The book is written and organized in such a way, that reading only one section will help you get an idea of what is going wrong in your marketing efforts in that concerned field. If you have hired someone to carry out your social media activities but he is not
making use of the tools available on the different channels of social media, then just read about the tools section and that should help you solve your problem.
Comprehensive approach: Marketing has been approached as a comprehensive practice in this book, which means that each and every aspect has been discussed in detail - right from preparing your strategies to responding to negative comments - there is
no section that the author has missed out on.
This book will teach you the following:
- Prepare for social media marketing
- Practice social media marketing
- Types of social media campaigns
- The Social Media Marketing Voice
- Pillars of a successful SMM campaign
- How to respond to criticism
- Social media marketing platforms
- How to market using a Facebook page
- How to market using Facebook ads
- How to market using a group on Facebook
- How to market using Facebook apps
- Facebook live
- Bottom line
- Sponsored marketing on Twitter
- YouTube
- How to promote your product
- Types of YouTube videos you can use
- Getting started
- LinkedIn tips
- Integrating social media marketing with other forms of marketing
- Website
- Marketing through your website
- Email marketing
- Ways to integrate Email marketing with social media marketing
- Mobile marketing
- Influencer marketing
- Why an influencer
- Tips to help you put up a successful influencer Marketing strategy
- Create the actual influencer campaign
- Evaluate your social media marketing strategy
- Why is measuring ROI important
- Track your following
- Identify the best times to engage
- Evaluate reactions to your posts
- Track mentions
- Know the demographics of your audience
- Know your reach
- Analyze replies and comments on your posts
- much,much more...
Get your copy today!
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